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Insights from auditing
1,537 pest control websites

How to Build a Commercial Pest Control Page

How to Build a Commercial Pest Control Page

27% of pest control sites ignore commercial clients entirely. How to build a page targeting restaurants, hotels, and property managers that converts.

· 10 min read
How to Build Service Area Pages That Rank

How to Build Service Area Pages That Rank

22% of pest control sites have no service area pages — 327 companies invisible in every nearby city. Here's the template and strategy that ranks.

· 11 min read
Cost Per Lead: Your Website vs Angi vs Thumbtack

Cost Per Lead: Your Website vs Angi vs Thumbtack

Website leads cost $5-20 long-term. Angi leads cost $60-85 each. A breakdown of cost per lead across every channel pest control companies use.

· 10 min read
How to Create a Rodent Control Page That Ranks

How to Create a Rodent Control Page That Ranks

23% of pest control sites have no rodent page at all. Here's the exact structure, SEO, and conversion elements that make a rodent page rank and convert.

· 10 min read
Customers Can't Find Your Pest Control Services Online

Customers Can't Find Your Pest Control Services Online

23% of pest control sites have no rodent page. 27% skip commercial services. 22% have no service area pages. If the page doesn't exist, the customer can't find you.

· 9 min read
DIY Website vs Professional Design for Pest Control

DIY Website vs Professional Design for Pest Control

We compared DIY and professional pest control websites across 1,537 audits. The average score was 21/100 — and the builder you used matters less than what's on the page.

· 11 min read
Fix Your Pest Control Website Before Termite Season

Fix Your Pest Control Website Before Termite Season

Termite searches spike 70-90% from March to May. With 35% of pest control sites missing a pricing page, most aren't ready for the surge. Here are the 5 fixes ranked.

· 11 min read
Florida Pest Control Websites: We Audited 375 Sites

Florida Pest Control Websites: We Audited 375 Sites

We audited 375 pest control websites across 16 Florida cities. The average score was 33/100 — above the national average but still full of critical gaps.

· 12 min read

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